Whichdays – Mobile Geosocial network

Terms

2.5 months

Output

1 UX Audit with recommendations

10+ users interviews

30+ usability testing session

1 Redesign of mobile application

Achivеments

135% ROI design

84% CSAT

Project result

We transformed the Client’s functional MVP into a polished UX solution. We centered on the user to deliver intuitive and engaging interfaces. Based on the client’s feedback, our design efforts achieved a 135% ROI, CSAT after redesign is 84%

A social network that allows users to share their location and other information with other users online with strong settings of privacy.

WhichDays is a social networking app. It was created to help people stay socially and professionally connected with their trusted contacts.

The app lets friends and colleagues know when they plan to be near each other. Users can chat and arrange to meet face-to-face when planning trips to town, events, or the office.WhichDays is not about thousands of contacts.

It helps people coincide, connect, and collaborate with those they know and trust best. When and where they want.

We ran usability tests on the existing application with a group of users and did functional tests with QA experts. We gathered feedback on using the app, analyzed it, and put together a report on key UX issues. Then we suggested solutions with low-fidelity prototypes.

Challenge

The Client initially had only an MVP with a very narrow audience and few users. The challenge lay in broadening the audience, identifying and fixing mistakes, and simplifying the user journey with a clear UI and prevention of UX errors.

Strategy & Analysis

UX Audit

Usability Testing Strategy

User Research Planning

User Interviews

Usability Testing

Design

Design Concept

UI Kit

UI/UX Design

Art Direction